Enhanced Business Intelligence

Beyond the value it provides to engineering and operations teams, VPN Traffic Explorer provides a rich source of business data for service creation, customer reporting and sales purposes through its understanding of individual and overall customer trends.

Detailed information on individual customer usage can be mined to determine site-to-site traffic volumes, break down traffic by CoS per site, and identify bandwidth-hogging applications and the most active users. Service providers can access this data via an XML API and deliver it to their key clients using their own customer portal or by creating customized email reports. With the ability to offer extensive VPN usage data to their top customers, service providers are able to provide additional value while differentiating their service.

VPN Traffic Explorer's powerful reporting capabilities also help the service provider's sales and marketing teams to identify key trends, such as which customers are growing fastest, who will need a service upgrade and when, how various service classes are trending and which customers are using them. This knowledge can be used to up-sell individual customers, create new service bundles or tailor existing service offerings to gain competitive advantage and increase revenue.